Posts Tagged ‘Strategies’

E-Business Service Level Agreements: Strategies for Service Providers, E-Commerce and Outsourcing

Posted 28 Jun 2010
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Your customers don’t care whether it is you, your ISP, ASP, or other outsourced provider who screws up – they just know they can’t do business with you when they want to. All that matters is that your e-business is failing to deliver – and that you need to hold someone accountable. Meaningful Service Level Agreements (SLAs) are unambiguous, comprehensive, and enforceable. SLAs commit suppliers to a defined quality of service: failure to meet explicit service levels can result in penalties or even legal action. Spectacular losses often follow e-business outages, particularly when SLAs are not in force. The biggest hit is not necessarily loss of income or profit, but impact on stock values – especially when… More >> E-Business Service Level Agreements: Strategies for Service Providers, E-Commerce and Outsourcing

ISP Marketing Survival Guide: Proven Strategies and Secrets for Outmaneuvering the Competition

Posted 19 Jun 2010
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The key marketing strategies everyone must know to compete in the worldwide ISP business
New ISPs are popping up all over the place and the competition for market share is fierce. In fact, there are over 8,100 ISPs worldwide with a predicted growth rate of 20 0.000000or the next five years. Despite this explosive growth, there is a significant lack of information and guidance on how to develop a winning marketing strategy. Written by a pre-eminent ISP marketing expert, this book focuses on the specific issues unique to the ISP business and provides a proven plan to start and grow your ISP. From determining the value of your business and finding your niche to developing an effective marketing campaign and… More >> ISP Marketing Survival Guide: Proven Strategies and Secrets for Outmaneuvering the Competition

Online Marketing Strategies:Analytics, Strategies, and Terminology for Managers: Managing SEO, SEM, and Social Media Marketing Campaigns Online

Posted 19 May 2010
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Managing online marketing requires a variety of skills which are not directly related to the work being performed. As a manager your job is to measure, budget, and prioritize this work. Understanding the benefits of different types of marketing, the metrics to measure those benefits and the risk reward for each type of marketing campaign is essential to managing online marketing. You can’t count on the consultants you are working with, to tell you which methods will work best for you as most will favor whatever they specialize in, so you need the solid understand of how Social Media, Search Engine Marketing, Search Engine Optimization, and Affiliate Marketing work together, and how to balance the limitatio… More >> Online Marketing Strategies:Analytics, Strategies, and Terminology for Managers: Managing SEO, SEM, and Social Media Marketing Campaigns Online

Strategies for Web Hosting and Managed Services

Posted 10 Apr 2010
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Arms IT professionals with a complete blueprint for developing successful Web hosting strategies
Written by a consultant who helped develop the Web hosting strategies at many of today’s top e-commerce vendors, this book fills in IT professionals on the full range of services available. The book provides decision-makers with criteria checklists and other useful tools they need for determining what they need, why they need it, how to find it, and how to evaluate and manage it. Doug Kaye provides a clear, complete roadmap for building an effective Web hosting strategy, and offers practical advice and answers to critical questions. The book covers important topics, including the real cost of bandwidth, domai… More >> Strategies for Web Hosting and Managed Services

Unlimited Free Website Promotion Strategies: Your Complete Guide To Hassle Free Website Promotion For Profit

Posted 21 Mar 2010
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Product Description
How you approach website optimization and marketing for your website(s) and your fundamental understanding of how optimization strategies work together makes the job of driving traffic either confusing or fun and rewarding. Think of your online business as a well oiled machine with multiple cogs all turning together driving a steady stream of traffic to your website. How you arrange the cogs and your understanding of each “cogs’” role makes the task of driving traffic to your site much easier and infinitely more effective. This book teaches you the why and the how of using SEO strategies more effectively with each other to get the best result from your time and budget! Eliminate the confusion, enjoy the pr… More >> Unlimited Free Website Promotion Strategies: Your Complete Guide To Hassle Free Website Promotion For Profit